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PUBLISHING PROFESSIONAL

Qualified marketing experience within the publishing industry. Eager to aid customers and work with editorial and sales teams. Experienced with and enthusiastic about the multitude of diverse tasks within marketing and effectively manages the workload.
Education

Work Experience































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Technical
Skills
State University of New York at New Paltz         
Bachelor of Arts in English—Creative Writing/Political Science                          
Graduate of the Honors Program; Sigma Tau Delta Inductee

Field Sales Representative, Higher Education,
Oxford University Press
  • Responsible for managing and increasing the revenue of a territory of 40 university & college accounts in lower NY and upper NJ
  • Strategically make daily calls on department chairs, professors, textbook managers, and other key individuals to build lasting professional relationships
  • Strategize and deliver presentations to key opportunities with marketing, sales, and editorial team members
  • Demonstrate and provide assistance on new digital platforms in one-on-one and group settings to instructors and students
  • Train new sales representatives on day-to-day operations and sales strategies
  • Source potential authors and reviewers in territory for editors within all disciplines
  • Deliver customer service by ensuring bookstores and professors had all necessary materials and provided educational consulting services
  • Utilize Salesforce.com to track sales opportunities, maintain data, and send course materials to instructors
  • Create marketing flyers and mass emails used by the entire national sales team
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Marketing Associate, Higher Education
Oxford University Press, 198 Madison Ave
Disciplines: Anthropology, Criminal Justice, English, Political Science, Sociology
  • Works on marketing strategies with Marketing Manager and coordinates with sales and editorial teams from proposal forward to ensure successful sales
  • Executes digital marketing campaigns featuring email blasts, webinars, and marketing reviews
  • Creates marketing and sales materials including fact sheets, flyers, sales kits, and presentations for the National Sales Meetings and at request throughout the academic year
  • Collects data from digital marketing campaigns to distribute among the sales team and improve future marketing strategies
  • Prepares conference materials, including booklists, promotional items, postcards, banners, advertisements, and promotional slideshows
  • Worked the exhibits booth at the Midwest Political Science Association conference, the American Society of Criminology conference, Conference on College Composition and Communication, and the Council of Writing Program Administrators conference
  • Designated Higher Education contact for the newly-created OUP Politics Social Media Group, and coordinates with the Academic marketing teams on shared discipline initiatives
  • Regularly uses Salesforce, ExactTarget, SAP, BW, Alterian, ABC, Filemaker, and STAR

Marketing Assistant: Social Media                                                                       Authoright, 154 Grand St
  • Planned and executed traditional and social media marketing campaigns for authors
  • Created and sent out press releases and pitch letters to tailored media contact lists
  • Managed and expanded Authoright and Litfactor’s social media accounts 
  • Published content for and circulated Authoright’s newsletter, Authonomy blog, and New Edition

Social Media/Community Temp                                                                          
Crown Publishing Group, Penguin Random House, 1745 Broadway
  • Marketed Crown Publishing brand through active social media accounts 
  • Created and published website features, book excerpts, and giveaways 
  • Coordinated digital strategies with Crown publicity and marketing teams

Founding Chapter Intern
United University Professions (UUP), SUNY New Paltz
  • Advertised, assisted with, and attended chapter and statewide union events
Managing Editor of The Bullhorn
  • Compiled and wrote event and interview articles for award-winning monthly newsletter
Rock the Vote Coordinator                                                                                  
  • Arranged and performed frequent classroom presentations and tabling in residence halls
  • Coordinated efforts with on-campus New York Public Interest Research Group (NYPIRG)

Microsoft Programs; Photoshop
Social Media Marketing Tools: BuddyMedia, Hootsuite, Bit.ly, ManageFlitter
Marketing Tools: Gorkana, Mailchimp, SalesForce, ExactTarget, SAP, Business Warehouse (BW), Alterian, ABC, Filemaker
May 2013
GPA: 3.93

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​July 2015- Present



















Feb. 2014 - July 2015





















Oct. - Nov. 2013








July 3 - July 19, 2013






Aug. 2012 - May 2013






Aug. - Nov. 2012

References and published work are available upon request. Thank you.